DOUGHNUT SHOP BRANDING

Since their introduction in New York by Dutch settlers, the doughnut (or donut) has been a favorite snack of the young and old.  Usually paired with its companion, the cup of coffee, the duo is a go-to favorite breakfast treat.  Our Digital Design 2 designers were charged with branding a doughnut shop by creating a name, logo, and graphic identity for the establishment.  The results range from fun to upscale looks that denote the shop's mood and ambiance.  Let's visit the shops, if only in our imagination.

Click image to enlarge

JELLY JAM'S

NAME: JELLY JAMS DONUTS

PRODUCT: TAKE-OUT DOUGHNUT BOX

                     AND BRAND IDENTITY

DESIGNER: MAE R. ('24)

MAE
MAE
GARY'S DONUTS

NAME: GARY'S DONUTS

PRODUCT: TAKE-OUT DOUGHNUT BOX                       AND BRAND IDENTITY

DESIGNER: MARCO M. ('24)

MARCO
MARCO
SUPER DONUT

NAME: SUPER DONUTS

PRODUCT: TAKE-OUT DOUGHNUT BOX                       AND BRAND IDENTITY

DESIGNER: SEBASTIAN  P. ('24)

SEBASTIAN
SEBASTIAN
XOX DONUTS

NAME: XOX DONUTS

PRODUCT: TAKE-OUT DOUGHNUT BOX                       AND BRAND IDENTITY

DESIGNER: MATEO L. ('24)

MATEO
MATEO
COSMIC DONUTS

NAME: COSMIC DONUTS

PRODUCT: TAKE-OUT DOUGHNUT BOX                       AND BRAND IDENTITY

DESIGNER: JUSTIN F. ('24)

JUSTIN
JUSTIN
Spencer's

NAME: SPENCER'S

PRODUCT: TAKE-OUT DOUGHNUT BOX                       AND BRAND IDENTITY

DESIGNER: SPENCER V. ('25)

Spencer's
Spencer's

* All digital mockups were created by Mr. Funes to show how students' designs could be used on

  commercial products.  They were not physically produced or for sale.

2020 Gulliver Academy Digital Mass Media Department

This website was produced entirely by the faculty of the Digital Mass Media Department for the Gulliver community